London, 21 August 2024: Now celebrating two decades as the world leader in private aviation, VistaJet celebrates its rich history and commitment to exploring all the planet has to offer with its ever-expanding Private World program. Private World is a gift for all VistaJet members who want to fully immerse themselves in the iconic silver and red heritage.

Luxury continues to evolve – Private World reacts
Luxury travel is experiencing a paradigm shift. As a recent report from McKinsey & Company highlights, “high net worth individuals prefer quiet luxury with personalized service – they prefer remote, private destinations accessible via private airports and offering bespoke experiences not available anywhere else.”¹ VistaJet Private World is a pioneer of this trend and creates moments that are as individual as the travelers themselves.

A world full of exciting discoveries
VistaJet members can fly to destinations in over 200 countries and territories worldwide. And as members, they can explore the world with experiences created by the Private World team and its network of hundreds of trusted partners. In fact, member requests in 2023 have more than doubled year-on-year, and 2024 are expected to surpass that, demonstrating the deep interest in exploring the world and meeting the incredible people who inhabit it. The requests are as unique as the members themselves, including:

Exclusive access: Experience the thrilling action of Formula 1 racing around the world thanks to VistaJet’s exclusive partnership with Ferrari and private dinners with drivers Charles Leclerc and Carlos Sainz.
Expert experience: From individual wine tours through the rolling hills of vineyards around the world to relaxing wellness holidays in breathtaking locations in Sweden, Peru or Ibiza.
Unforgettable celebrations: Bespoke itineraries that turn visions into reality and ensure every milestone is marked – from special birthdays to life-changing IPOs.

A brand that accompanies the journey of life
Private World is a testament to VistaJet’s commitment to continually explore the future with its members and reward their love of flying in the silver and red colours. Matteo Atti, Chief Marketing Officer at Vista, says: “We see Private World as an enriching service for our members’ lives. They trust us to fly them around the world and we want to make sure every second, from booking their flight to experiencing an unforgettable moment, is extraordinary. The future is out there and we want to discover it with them.”

The latest curated experiences and events for VistaJet members include:

Botswana with Belmond
Belmond’s South Africa excursions include two excitingly different safari experiences in northern Botswana. Eagle Island Lodge is located in the heart of the Okavango Delta and Savute Elephant Lodge is located beside the mysterious Savute Channel. Experienced guides, rich wildlife encounters and unique activities will enchant even the most seasoned safari traveler.

This stunningly fascinating corner of Botswana has long been associated with the world’s greatest explorers, including David Livingstone. Follow in their footsteps at Savute Elephant Lodge and head to a unique observation post overlooking the waterhole at dusk or dawn to witness elephants, hyenas and cheetahs in their element. When you return to the lodge, you’ll receive a warm welcome as the eco-friendly design immerses you in harmony with the stunning landscape.

The high-ceilinged tented rooms at Eagle Island Lodge in Botswana’s wetlands are flooded with light, and each has a plunge pool and oversized bed overlooking the delta. Get closer to the wildlife of this UNESCO World Heritage Site by gliding silently past hippos in a traditional canoe while fish eagles circle overhead.

Luxurious cocoa experience in Ecuador with The Cacau Club
Indulge in the ultimate luxury cocoa travel experience in Ecuador, where the lush landscapes of the Amazon rainforest meet the rich cultural heritage of cocoa farming. Embark on a sensory journey and explore exclusive cocoa plantations in the pristine rainforest, where expert guides reveal the secrets of premium chocolate production.

Immerse yourself in hands-on experiences, from the harvesting of ripe cacao fruits to the intricate chocolate-making process. Indulge your taste buds with an exquisite tasting at Toak, the “Hermes of Chocolate”. Known for its commitment to protecting the Amazon while producing exceptional cacao and chocolate, Toak opens its doors to VistaJet for an intimate exploration of its exquisite creations. Delve into the artistry behind each bar and savor the distinctive flavors that have earned Toak its prestigious reputation in the world of luxury chocolate.

Beyond the plantations, discover the vibrant local communities that have maintained the cocoa tradition for generations. Meet local artisans and gain insight into their time-honored techniques for making artisanal chocolate. Personalized culinary experiences await you with unique cocoa and chocolate-infused dishes prepared by expert chefs.

Spectacular humpback whale helicopter safari in Mozambique with Kisawa
Experience the magic of the Great East African Blue Migration up close and watch hundreds of adult and newborn humpback whales at the Kisawa Sanctuary on Benguerra Island. A truly unforgettable perspective awaits you on a private helicopter safari over the Bazaruto Archipelago National Marine Park, led by the science team at the Bazaruto Center for Scientific Studies (BCSS). Soaring through the stunning blue of the archipelago, you’ll have the best chance of observing these migrating pods from above.

Kisawa Sanctuary is an award-winning island resort that celebrates the unbreakable bond between people and the land. Situated on 300 acres of pristine tropical coastline, rolling dunes and coastal forests, Kisawa was created to ensure maximum privacy with minimal impact on the natural environment and to showcase a design culture that celebrates craftsmanship and tradition.

The bridge in Bridgehampton, New York
VistaJet members join specially invited collectors from around the world at this exclusive, invitation-only automotive event held at the private golf club on the grounds of the original Bridgehampton race track. This famous classic car display pays homage to the historic racing that took place on these grounds for nearly half a century.

Private Champagne Billecart Salmon Dinner in Mareuil-sur-Ay, France
An immersion in the timeless elegance and artisanal artistry of champagne making, enriched by the personal insights and expertise of Mathieu Roland Billecart himself. VistaJet members can enjoy an exquisite guided tour of the estate and cellar at Champagne Billecart-Salmon, followed by an intimate private dinner on the estate, kindly hosted by Mathieu Roland Billecart, 7th generation CEO of this famous family winemaking Champagne House.

A world full of possibilities
Private World isn’t just about flying the iconic silver and red jets; it’s about a global group of people seeking opportunities anywhere, anytime – to learn, discover and create. Come join VistaJet and immerse yourself in the unique Private World.

– END –

contact
[email protected]

About VistaJet
VistaJet is the first and only global business aviation company and has been an industry leader for 20 years by setting ever higher standards in service and safety. With its fleet of silver and red business aircraft, VistaJet has flown corporations, governments and private customers to 207 countries and territories, covering 96% of the world.
Founded in 2004, the company pioneered an innovative business model where customers have access to an entire fleet and only pay for the hours they fly, free from the obligations and asset risks associated with owning an aircraft. Membership in the VistaJet Signature program offers customers a tailored subscription to flight hours with guaranteed access to the Vista members’ fleet to let them fly anytime, anywhere.
VistaJet is part of Vista, the world’s first private aviation ecosystem that integrates a unique portfolio of companies offering asset-free solutions for all key aspects of business aviation.
For more information and updates about VistaJet, visit vistajet.com

VistaJet Limited is a European airline operating 9H registered aircraft under its Maltese Air Operator Certificate No. MT-17 and registered in Malta under company number C 55231. VistaJet US Inc. is an air charter broker that does not operate aircraft. VistaJet and its subsidiaries are not directly US airlines. VistaJet owned and US registered aircraft are operated by duly licensed US airlines, including XOJET Aviation LLC.

¹ https://www.mckinsey.com/industries/travel-logistics-and-infrastructure/our-insights/updating-perceptions-about-todays-luxury-traveler