The University of Connecticut, Marquette University, University of Missouri and Purdue University join OD’s list of collegiate sports partnerships
THOMASVILLE, N.C. (August 19, 2024) – Old Dominion Freight Line (OD), a leader in less-than-truckload (LTL) transportation, is pleased to announce the expansion of its collegiate sports partners. Effective with the upcoming college sports season, OD is partnering with four additional championship-level sports programs – 2024 national basketball champions University of Connecticut, Marquette University, University of Missouri and 2024 runner-up Purdue University. With the new additions, OD expands its collegiate partnerships to 44 universities across the country, and the company also continues to sponsor ESPN College GameDay.
OD’s expansion, in partnership with multimedia rights holder Learfield – the media and technology company that supports college sports – includes being named the official carrier for each school.
“We are excited about the four additional partnerships because each of these partnerships represents a championship-level college sports program that is committed to being the best. OD is proud to partner with Marquette, Missouri, Purdue and UConn in the upcoming college sports season and beyond,” said Dick Podiak, OD’s vice president of marketing and communications. “These outstanding programs are a great fit with our overall sponsorship efforts because they have great fans, are focused on excellence and represent values that align with OD’s values.”
OD’s multi-year partnership with these universities underscores its commitment to excellence and is consistent with programs recognized for their commitment to athletic and academic success. The integrated agreements include game day activation opportunities, events and media collaborations.
Based in Thomasville, North Carolina, Old Dominion Freight Line handles LTL freight shipments throughout North America with a focus on on-time, damage-free deliveries. Shippers and industry experts consistently consider OD to be one of the best-managed freight forwarding companies due to its commitment to excellence and superior service. According to Mastio & Company, Old Dominion has been the nation’s No. 1 LTL freight forwarder for quality for 14 years in a row.
For more information about Old Dominion Freight Line, visit odfl.com.
About Old Dominion Freight Line, Inc.
Old Dominion Freight Line, Inc. is one of North America’s largest less-than-truckload (LTL) carriers, offering regional, inter-regional and national LTL services through a single, integrated, non-union organization. Our service offerings, which include express transportation, are delivered through an extensive network of service centers throughout the continental United States. The company also maintains strategic alliances with other carriers to provide LTL services throughout North America. In addition to its core LTL services, the company offers a range of value-added services, including container transportation, full load brokerage and supply chain consulting.
