Every Half Coffee Roasters, a specialty coffee brand, has raised initial funding in a round led by regional investor Openspace with additional participation from DSG Consumer Partners.

The value of the deal was not disclosed.

Every Half started as a professional coffee roaster in 2021 and soon opened its own cafes as the popularity of its beans grew rapidly.

The brand has since built on its early success, opening eight uniquely designed outlets in Ho Chi Minh City. Each has its own atmosphere that reflects the special location or building it is located in. Each outlet offers select specialty beans from Vietnamese and foreign farms.

Every Half’s core team consists of co-founders Tran Le Minh Truc and Vo Duy Phu. Truc oversees the coffee supply chain, roasting operations, and training, while Phu focuses on developing retail chains and other large-scale operations.

The co-founders say that despite the very high global demand for specialty coffee in recent years, very few people have tried high-quality specialty coffee from Vietnam.

With the overall market forecast to reach $52 billion by 2030, now is an opportune time for local farmers and brands like Every Half to increase the value of Vietnamese coffee beans, they add.

Every Half has demonstrated its commitment to sustainable production by working closely with farmers to grow and develop climate-resilient coffee varieties such as Starmaya, Marsellesa and Centroamericano in the northern Dien Bien province, Liberica in Pleiku city (Gia Lai province) and Dak Lak province in the central highlands, as well as fine Robusta varieties.

Dennis Le, vice president of Openspace Ventures, said that in a world where climate change is driving a shortage of Arabica beans, the opportunity for Every Half to expand its global offering to include Vietnamese Robusta and other sustainable coffees is both immense and timely.

Vo Duy Phu, co-founder and CEO of Every Half Coffee, said: “We are excited to have the support of these investors, both of whom have extensive experience in building coffee and consumer brands. With their partnership, we have the resources to deepen our collaboration with affiliated farmers, expand our retail chain and improve the quality of coffee for our customers.”

Openspace is a leading technology-focused venture capital firm with offices across Southeast Asia. The fund manages over $800 million from global institutional investors and has extensive experience in the regional consumer and coffee sectors. Its portfolio includes GoTo, Love Bonito, Pickup Coffee and Jiwa Group. In Vietnam, Openspace has invested in Finhay and the Nano Vui app.

DSG Consumer Partners is a consumer-focused venture capital fund based in Singapore with over $300 million under management and a portfolio of over 80 companies across Southeast Asia and India. Notable investments include Saturdays, SaladStop and Pickup Coffee. In Vietnam, DSG Consumer Partners has invested in Coolmate and Marathon Education.