RENO, Nev. (KOLO) – On Wednesday, KOLO 8 Morning Break launched a new segment for local entrepreneurs called “Good Biz with Liz.” Corporate branding and marketing expert Liz Goodgold of Redfire Branding has been a regular guest on the show. Now she helps entrepreneurs and aspiring entrepreneurs figure out where to start and how to move forward.
In the first topic of this section, Goodgold explains the important questions entrepreneurs should ask themselves before starting their own business.
Q: If someone has always dreamed of owning their own business, where do they start?
Q: How should you choose a name for your business and why is it so important?
Q: What type of business license is required and which one?
- NVSilverFlume.gov is a great resource for state and city registration, taxes, business licenses, etc.
Q: What is your “POD”?
Goodgold also shared some other best practices for entrepreneurs that she uses in her own businesses.
- Revenue before expenses.
- Get a functional website, but not an over-the-top website.
- Create a pricing structure with the goal of generating recurring revenue before you launch.
Tune in every second Wednesday of the month for more tips and advice from Good Biz with Liz for business owners.
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