NUREMBERG, Germany, 26 August 2024 /CNW/ — It is the leading B2B trade show for the Indian toy industry: Kids India. The event, which will take place from September 12 to 14 at the state-of-the-art Jio World Convention Centre in Mumbaihas a special presence. Not only is it celebrating its tenth anniversary, but it is also taking place at the perfect time – all signs of the Indian industry point to growth. Children India is organized by Spielwarenmesse India Pvt. Ltd., a subsidiary of the global market leader Spielwarenmesse eG, and the Indo-German Chamber of Commerce and supported by other strong partners.
High market relevance
“We launched the event in 2013 because we recognized the enormous potential of the Indian market and the demand for a world-class exhibition,” explains Christian UlrichSpokesperson for the Board of Spielwarenmesse eG. Over the last decade, Kids India has attracted top brands, including global giants such as Hasbro, Disney and Mattel. Exhibitors will once again showcase a wide range of products – from educational STEM (science, technology, engineering and mathematics) toys and board games to traditional wooden toys, soft toys, cutting-edge innovations, stationery, creative items, baby products, licensed products and sporting goods. “Kids India has always been a central platform for Indian manufacturers to showcase their innovative products and connect with key industry players,” says Manish KukrejaPresident of the All India Toy Manufacturers’ Association (TAITMA). With India’s The toy market is expected to grow at an average rate of 15% over the next five years. He believes that this event will be instrumental in driving this growth and strengthening the market’s global presence. The huge increase is due to various government initiatives aimed at boosting exports and strengthening the domestic market. Vivek JhangianiDirector, TAITMA, Director, ICTI (International Council of Toy Industries) and Chairman, Toys Committee, FICCI (Federation of Indian Chambers of Commerce & Industry), added, “As Kids India continues to set the benchmark for excellence and innovation, we are proud to support an event that not only promotes the highest standards but also supports the growth of both established brands and emerging start-ups. We look forward to another successful edition that will undoubtedly drive the future of our industry.”
Key platform
Major associations such as Sports Goods Export Promotion Council (SGEPC) and TAITMA – the leading association of Indian toy manufacturers – are behind the event. The show is also supported by the Ministry of Small and Medium Enterprises (MSME), which provides additional benefits to participating companies. Last year’s show welcomed 160 exhibitors and over 5,000 high-profile trade visitors from 35 countries. With commitments from hundreds of international buyers and leading retailers, including lead sourcing teams from Walmart, Toys ‘R’ Us, Amazon, Flipkart, DMart, Firstcry and Hamleys, Kids India is all set to bring invaluable exposure to the Indian toy industry and help local companies penetrate global markets and connect with previously unreachable buyers. The show also features a high-quality conference programme that covers important topics such as the challenges faced by toy manufacturers in India and strategies to increase exports and international distribution. “With the marketing expertise of Spielwarenmesse, which has been successfully operating in the toy industry for over 70 years, Kids India is your gateway to the world’s largest toy network,” says Christian Ulrich Finally, the “Hosted Buyers Program” enables interested international visitors to experience the fair live in a timely and cost-effective manner: SGEPC will reimburse the travelers’ flight costs on September 11. The package also includes two nights’ accommodation in a 5-star hotel in MumbaiThe application form for this limited offer is available on the Kids India website.
Toy Fair India Pvt. Ltd.
To 1 April 2016Spielwarenmesse eG opened Spielwarenmesse India Pvt. Ltd. in New Delhia subsidiary in one of the world’s most important growth markets. The company is responsible for organizing the Kids India trade fair, which takes place annually in Mumbai since 2013.
Toy Fair eG
The versatile positioning and international orientation of Toy Fair eG is representative of the toy industry and other consumer goods markets. With its legal form as a cooperative, the company is unique among trade fair companies and extremely successful. Its 60-strong team operates from ‘Toy Town‘ in Nuremberg and is supported by representatives in over 100 countries. Its portfolio includes two major global trade fairs: the Toy Fair in Nuremberg is the leading international event for the B2B industry, as well as : In Eat for the B2C sector. In addition, Children India In Mumbai and the World of Toys by Spielwarenmesse Trade fair programme that opens up new markets for manufacturers through joint activities Hong Kong, Tokyo And new York. Our own subsidiaries at the most important locations China And India ensure that the relevant know-how is available locally. With its accumulated knowledge and its global network, the trade fair organizer is becoming an increasingly strong initiator and Pioneer in the topics and trends of the industry. The most recent example of this is BRANDmate In Offenbachwhich examines the topic of licenses and partnerships in an unconventional and forward-looking way. With the combination of events and online activities Toy Fair eG (www.spielwarenmesse-eg.de) is active all year round.
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SOURCE Spielwarenmesse eG
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